The Plum Girl Is The Perfumed Plume Awards 2019 Finalist!

Wednesday, March 13th 2019: Fragrance writers, journalists, fragrance entrepreneurs and influencers gathered to find out the Finalists for the 2019 Perfumed Plume Awards. While they were gathering in New York and sipping champagne, I was sound asleep. Time difference… But what a difference the morning after made!

Miranda Gordon, Vice President, Fine Fragrance Marketing & Evaluation/ MANE, welcomed guests to the party held in New York. Co-Founders Mary Ellen Lapsansky and Lyn Leigh began the presentation by guiding the guests through the submission and voting process. This is the finalist’s badge:

The Perfumed Plume Awards for Fragrance Journalism 2019 Finalists are:

New Category: INSTApost – Perfume Stories on Instagram
The criteria for judging: originality/creativity of visual element(s); quality of the post content
“but_not_today” – The Plum Girl – by Elena Cvjetkovic (Read my complete review here!)
“From close-up, no-one is normal” – esxenceofficial – by Beatrice Balzarotti

Perfume Stories in Mainstream Media – Print – Magazines & Newspapers
The criteria for judging: quality of editorial content; originality & creativity; accuracy & depth of information.
“A Convenient Vision: The Dangers of Looking Back” – Tauer Magazine – by Persolaise
“Chemical Romance” – New Beauty – by April Long

Perfume Stories in Mainstream Media – Digital – Magazines, Newspapers, Blog Postings, Webzines
The criteria for judging: quality of editorial content; originality & creativity; accuracy & depth of information
“BABY BOOM: Why Fragrances Meant for Children Might Be What Every Grown-up Needs” – NewBeauty.com – by Cheryl Wischhover
“Fragrances of Film Noir: Scenting Five Femmes Fatales” – ÇaFleureBon – by Despina Veneti, Sr. Contributor
“How Britney Spears Built a Billion Dollar Business Without Selling a Single Record” – InStyle – by Rachel Syme
“LAYERS – Pushing Through the Arts to Perfume” – American Perfumer – by Dannielle Sergent
“Now, Even Your Perfumer May Be the Result of Artificial Intelligence” – Forbes.com – by Andria Cheng, Sr. Contributor
“Scenting Shakespeare’s Tragic Heroines: Cleopatra and Lady Macbeth” – ÇaFleureBon – by Lauryn Beer, Senior Editor
“Some Thoughts on Scent Criticism” – Fragrantica – by Miguel Matos
“Travels in France, Part One: Everything is Lavender” – The Fragrant Journey – by Cynthia Lesiuk

New Category: Short’n Sweet Perfume Stories – Print or Digital
The criteria for judging: quality of editorial content; originality & creativity; accuracy & depth of information
“Blind Faith” – New Beauty – by Brittany Burhop Fallon
“Rose of Winter” – American Perfumer – by Maria McElroy
“Scented Spirits: Lili Bermuda Mary Celestia Perfume” – ÇaFleureBon.com – by Robert Herrmann, Sr. Editor
“Vent Vert de Balmain: Germaine Cellier’s Voyage à Paris” – ÇaFleureBon.com – by Ida Meister, Sr. Editor

Visualization of Perfume Stories – Print & Digital
The criteria for judging: design concept; how design relates to content
“Blind Faith” – NewBeauty
“Chemical Romance” – NewBeauty
“Travels in France, Part One: Everything Is Lavender” – The Fragrant Journey

Fragrance Book of the Year – Given by the Perfumed Plume Consulting Committee
“Spritzing to Success – With the woman who brought an industry to its senses” – by Annette Green

The Winners of the Perfumed Plume Awards 2019 will be announced on April 10 2019 at The Society of Illustrators/New York!

Perfumed Plume Founders:
MARY ELLEN LAPSANSKY
With her deep connections in the industry, Mary Ellen has successfully transitioned to become a leading resource for luxury brands and startup companies. She honed her skills and expertise as Vice President of The Fragrance Foundation expanding the online education program and producing the prestigious FiFi® Awards as well as developing innovative programs and event platforms before starting her own consultancy.
LYN LEIGH
Lyn is an experienced and respected communications specialist with a successful track record developing highly visible Public Relations campaigns for luxury fragrance and cosmetic clients. A former Vice President, Global Communications at The Estèe Lauder Companies and former Consultant for The Fragrance Foundation, she is now an established Public Relations Consultant in her own right.

I feel very honored and humbled. Thank you!

I’m also grateful to Filippo Sorcinelli Brand for giving me a sample of but_not_today perfume, which inspired me to write a very heartfelt review and an Instagram short story.

This means a lot to me, as an independent perfume reviewer, writer and critic. I do not consider myself to be very Instagram-savvy. I write niche/artisan/indie perfume reviews and publish here, on my blog. My Insta photos (iPhone7) are often quite blurry, documentary, mere illustrations for reviews I write and then publish excerpts or drafts on Instagram. I tend to take photos that are meant to illustrate my feelings about a certain perfume, the atmosphere, associations, emotions…I do find short, Insta-story review format challenging!

Congrats to all the finalists!

Thank you for reading and following me here and on Instagram! :-*

The Plum Girl
Elena Cvjetkovic

Photos: Perfumed Plume Awards/The Plum Girl
Awards information: Perfumed Plume Awards

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