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Esxence 2024 was larger than ever!
The new location (Hall 5), a new grid of stands, an endless maze that seemed much easier to navigate, a new skyrocketing count of steps made daily, and an unbelievable number of perfumes smelled. With so many new perfume brands, festive and soft new fragrance launches, conferences, workshops, events, and extras – and hectolitres of perfume, this is a clear sign that there’s still plenty of space for growth.

Here are my impressions, highlights, and an impressive list of perfumes!

Since the very first post published here (29.08.2016), The Plum Girl Perfume Site celebrates perfume as an art form! Unique and in-depth reviews, news from the Industry, reports from Esxence Milan, Pitti Fragranze, travelogues with information about perfume shops, interviews, and all the other content regarding niche/artisan perfume and people of perfume – researched, written, edited, and shared to readers of this site over the past six years.

And yes – I’m still madly in love with perfume!