Art Niche Expo is an exclusive perfume exhibition that brings together brands from around the world, and it will be held at the prestigious “Congress Hall – Iulius Town Timișoara” on May 30-31, 2025.

When I met Flavius Calaj (perfumer and owner of Calaj Perfume) again at Pitti Fragranze in Florence this year, he told me that his long-time idea and wish to create a first prestigious niche perfumes exhibition in Eastern Europe is taking shape, and that he’ll very soon be able to announce all the details about the event in Timișoara.

Flavius Calaj perfumer and brand owner Art Niche Expo 2025
Flavius Calaj

We met again in Dubai during Beautyworld Middle East 2024, and the first Eastern Europe niche perfumes expo is already taking shape:  a must-attend event for perfume enthusiasts and professionals alike shall take place inside the impressive “Congress Hall – Iulius Town Timișoara”, located in a central and prestigious venue. This modern facility is equipped to support large-scale events, with a capacity of over 1,000 attendees.

“The hall can accommodate more than 100 stands, making it an ideal location for international perfume brands to showcase their latest creations. Each brand will have its own dedicated space to present unique fragrances, offering an immersive experience for visitors to explore new scents and engage directly with perfumers. This world-class venue enhances the event’s prestige, creating the perfect environment for both fragrance lovers and industry professionals.”

  1. Art niche Expo Venue
    Congress Hall – Iulius Town Timișoara

As a special guest at Art Niche Expo 2025, I am looking forward to seeing you in Timișoara! 

Let’s meet, explore brands and perfumes together, and enjoy the city, nicknamed the “Little Vienna” or the “City of Roses”. Hope we can stroll along the Bega river, and enjoy blooming roses in Parcul Rozelor (Park of Roses)!

For all details, applications for exhibitors, and event details please visit Art Niche Expo 2025 website,

The Plum Girl
Elena Cvjetkovic
Photos: Art Niche Expo 2025

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