You might have noticed that I regularly explore indie & artisan perfumes, small brands, lesser-known houses, absolute beginners: let’s shine some light on them! Aden Parfum is a new brand, and let me tell you more about it.
I see skies of blue, flowers pink and yellow, lilac and white, tree branches budding with fresh green leaves, dainty little fruit-tree and big, porcelain-cup thick Magnolia blossoms everywhere! Yes, Spring is here…Persephone has returned!
It’s funny how things in life sometimes take unexpected turns. Last summer, while I was staying in Grasse and frenetically driving around Cote d’Azur, I got a DM on Instagram. “Are you in Cannes now?” – “Not today, I was there yesterday…” I replied to Anastasia from Suleko Perfumes.
It turned out that Anastasia was there, at the Croisette, and she wanted to meet in person. Unfortunately, every second of my stay was planned in advance and we didn’t manage to meet in France.
Nomen est omen, so let’s start with the name. Aenotus is a non-existing word, Puredistance says that it stands for the notes of the winds blown by Aeolus, the „keeper of the winds“ in Greek mythology:
„In AENOTUS the cool notes of Aeolus are fusing with the soft, sensual warmth of the South. And the classic (Latin) ending of the word Aenotus suggests the depth and maturation of time.“
When I published an Instagram post a couple of days ago, talking about Aroma M Perfumes collection, I wrote: „Artisan perfumers are „the salt of the Earth“ – their creativity, independence, inspiration, and passion are a strong, moving force.”
Actually, it’s gentle Fluidity Gold Edition and Gentle fluidity Silver Edition…And here they are! Two new fragrances by Maison Francis Kurkdijan with a well explained and executed inspiration and context.